crosstown dental group

Crosstown Dental is a dental office located in the Crosstown Concourse building. The advanced technology coupled with excellent service deserved a distinguished brand.


the brief

Farmhouse was hired to create a brand story for the launch of this dental office which included a high end branded environment, all digital media, public relations, social media, and the launch campaign.

the result

Farmhouse executed this launch with a strong brand coupled with an interactive campaign, challenging their audience to “upgrade their dentist”, complete with a custom #smartdentistry hashtag. Farmhouse also created a website for Crosstown Dental Group that allows patients to request appointments and access paperwork to minimize wait time. Our efforts properly represented the upgraded dental technology and service of this dental office.

brand identity