by Ben Fant | Jun 14, 2016 | Blog
please, pardon the cliche and forgive our momentary lack of humility, because we here at Farmhouse truly have something to ‘crow’ about! *rimshot* Our small firm recently came away from the American Advertising Awards competition in California with a haul...
by Ben Fant | Oct 22, 2015 | Blog
working with clients in the food service industry often means taking a leap of faith. If you are building a restaurant from the ground up, giving their concept an identity and telling their story visually and viscerally through the branding are key to attracting and...
by Ben Fant | Aug 4, 2015 | Blog
when our client approached us with an idea for a burger bar, he knew that the restaurant’s story would be an “East meets West” concept. The challenge, then, was to have these influences create a cohesive brand, as opposed to a culture clash, as well...
by Ben Fant | May 27, 2015 | Blog
Ever wonder how some of the most familiar products and brands got their names? There are folks who are paid a lot of money to brainstorm and deliver clever and catchy slogans, logos and jingles. Maybe some seem kind of random, but there is (almost) always a method to...
by Ben Fant | Mar 23, 2015 | Blog
in Matt Britton’s newest book, Youth Nation, he declares that the youth culture IS culture. He explains that never in modern history have the processes, demands and wishes of the youngest generation had such a profound effect on how the older generations do...
